All the Anime Christmas Sale 2021

November 26, 2021 · 12 comments

We know that a lot of you checked out and enjoyed our Christmas showcase video earlier this month, where we lifted the lid on our Christmas sale plans in our own irrevent fashion – you can check out that video below if you’re so inclined.

However, for those of you who haven’t had the chance to catch the showcase, we wanted to break down what to expect from our annual Christmas sale extravaganza in textual form.

As a reminder, our 12 Days of Christmas sale begins on 1st December 2021 at 5PM, and ends at 5PM on December 13th (with the exception of our Early Bird deals on new products, which will all run until December 17th to give you plenty of time to grab those new items.

For more on those new titles and the rest of our sale offerings, read on!

Mystery boxes

As always, our 1st of December launch will bring with it our perennial favourite sale item – mystery boxes!

As per usual, our mystery boxes will contain a number of our Collector’s Edition Blu-ray titles, all packaged in a single box and at an unmatchable price. What titles you’ll find inside is, of course, the mystery.

This year we’ll be making two different Blu-ray mystery boxes available for purchase, each one containing four unique titles – in other words, if you buy one of each you won’t receive any duplicates. The contents of these boxes also haven’t been included in any previous mystery boxes, so if you’re a regular buyer of these offers the contents are all-new.

Buy One, Get One Free

Since we introduced it last year, many of you have gone mad for our Buy One Get One Free deals – and with good reason, who doesn’t love some free anime?!

This Christmas we’ll be offering an even wider range of products as part of our Buy One Get One Free promotion, so there’ll certainly be something for everyone – make sure you set aside some time to peruse and hunt down some of our best bargains!

Stocking fillers

Whether it’s a treat for yourself or something for the anime-loving friends and family in your life – or maybe even a way to introduce someone to the joys of the medium – then our stocking fillers will have you covered. This is where you’ll find our lowest prices on all manner of popular titles, which means that all of your Christmas gift conundrums have just been solved!

Music offers

If anime soundtracks are music to your ears, then you’ll find savings on a number of our CD releases, as well as some great price reductions across our ranges of Anime Limited and third-party vinyl products. Give them a spin!


You’re fully of turkey, the Queen’s Speech if over… it’s time for board games! Be armed and prepared this year with savings on all of the board games available at our store, and spend your Christmas afternoon piloting the Bebop, fighting Titans or avoiding Ghouls.

Great savings across our product range

If all of the above isn’t enough, then of course we can also confirm that you’ll find discounts aplenty across the rest of our product range, from Standard Editions to Collector’s product, and maybe even the occasional Ultimate Edition deal into the bargain too.

A new product every day

Of course, our Christmas sale isn’t just about great bargains on our catalogue – it’s also your first opportunity to pre-order a host of brand new products at Early Bird prices! We have eleven new products for you this December, so let’s briefly run through what you can expect.

Blood-C Ultimate Edition

Production I.G. and CLAMP’s powers combine for this twisting and turning story of everyday life that plunges into horror. With a wealth of artwork available, we’ve created a limited 500 unit Ultimate Edition which includes a 144-page art book!

El-Hazard: The Magnificent World OVAs 1+2 Collector’s Edition

The grandaddy of “isekai” anime comes to the UK, as the classic El-Hazard: The Magnificent World arrives as a beautiful Blu-ray Collector’s Edition sporting a 52-page booklet.

Kakegurui Season 1 Collector’s Edition

No gambling required on this great deal, as the fun, thrilling tale of high school gambling Kakegurui arrives on UK Blu-ray. In addition to stunning packaging and a bonus booklet, we might just have one more yet to be revealed bonus for this release…

Boogiepop Phantom (2000) Collector’s Edition

Another classic series gets a Collector’s Edition release – engage in Boogiepop’s world of mystery with our new edition, sporting a fantastic 72-page booklet.

Kaiba Collector’s Edition

Masaaki Yuasa fans, this one’s for you! His fascinating work Kaiba comes to Collector’s Edition Blu-ray, complete with a 44-page booklet.

Code Geass Film Collection

Own the entire Code Geass saga in one collection, with four films stored inside this majestic slipcase!

Belladonna of Sadness 4K UHD Blu-ray Collector’s Edition

Enter the psychedelic world of Belladonna of Sadness as you’ve never seen it before, as this classic arthouse film gets a new lease of life on 4K UHD Blu-ray.

Seraph of the End Complete Collector’s Edition

Let the vampires reign again, as Seraph of the End returns to the UK with a new Collector’s Edition, including seasons one and two of the series plus the original soundtrack from Hiroyuki Sawano on CD!

Silver Spoon Complete Collector’s Edition

From the author of Fullmetal Alchemist, spend some time on the farm in this charmimg, and moving, tale of agricultural college, now available as a complete series with brand-new packaging.

My-HiME Collector’s Edition

This cult classic Sunrise series gets a new lease of life, arriving on Blu-ray in the UK for the first time – enjoy the series complete with a comprehensive art booklet!

Card Captor Sakura Collector’s Edition

Last but very certainly not least, we have Card Captor Sakura – newly reauthored from a 4K scan of the original film materials, this is the best looking English-language Blu-ray release of the series you’ll find anywhere, all encapsulated in beautiful packaging. This complete series release containing the entire series across 10 Blu-ray discs can be yours for a sale special Early Bird price of just £89.99!

If we had to sum up all of the above: This is our biggest, best Christmas sale yet. So with that in mind, join us from 1st December at 5PM for 12 days of the best anime bargains imaginable.

Be sure to sign up to our newsletter for additional bargains, while international customers can enjoy free shipping in any orders placed over £100.

We can’t wait to see you!

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  • Avatar for Trevor W Gratton

    Trevor W Gratton

    November 26, 2021 6:35 pm

    So many great titles - so little money! 😭😭😭 Could you accept a slightly jaded human soul as payment?

    • Avatar for Andy Hanley

      Andy Hanley

      November 26, 2021 6:36 pm

      We already have plenty of those! 😉

  • Avatar for Becky Pett

    Becky Pett

    November 28, 2021 11:47 am

    So glad I haven't bought anything during Black Friday sales (nothing worth buying anyway) Already have my eyes on CCS, Blood-C, and possibly My-Hime! And I'm sure I'll be tempted by the buy one get one free offers too lol

  • Avatar for Tom F.

    Tom F.

    November 29, 2021 10:54 pm

    Is the order that these are listed the order in which they will be released? (Blood- C on December 1st and Card Captor Sakura on Day 11?) Thanks in advance

    • Avatar for Andy Hanley

      Andy Hanley

      November 30, 2021 10:03 am

      We haven't revealed the order in which new products will be made available, so be sure to check back at 5PM during each day of the sale to find out which new product has launched!

  • Avatar for Dave B

    Dave B

    November 30, 2021 8:04 pm

    Coincidentally I just started watching Boogiepop and Others on import. Is the collector's edition of Phantom Bluray? If so I may upgrade from my ADV copy.

  • Avatar for Gav


    December 1, 2021 11:11 am

    Still waiting on my discount codes. Feeling very left out here 🥺 Need Sakura-chan please send discount.

  • Avatar for Arby


    December 1, 2021 7:07 pm

    if something goes out of stock on the "buy one get one free" sale, will another anime be added to replace it????

    • Avatar for Matthew


      December 4, 2021 12:46 pm

      No, but the team at Anime Limited will magically use their powers to find available stock or reprint and offer it again to fans. Thus why you see stuff sell out and like the act of a magical girl appear again instock the next day.

      • Avatar for Matthew


        December 4, 2021 12:51 pm

        Though in the case of collectors editions once something is completely gone in terms of stock its gone forever(Unless its massively popular I think..). I know they always say collectors are very limited.

  • Avatar for Jacob


    December 3, 2021 8:10 pm

    I can't believe Boogiepop Phantom is getting a release, instant buy. Merry Christmas :)))))

  • Avatar for Matthew


    December 4, 2021 12:48 pm

    Just wondering but are the 'Mystery Boxes' not as limited as previous years? From what I hear you didn't offer the random merchandise like the towel? thing you did the year before. Kinda felt like you guys were on a schedule and had to get everything prepared and maybe didnt have the time to add small bonuses.


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