By Andy Hanley. If ever you want an example of how to build hype around an anime series, you could do worse than to take a leaf from the playbook of Kyoto Animation. In March 2013 a short, 30-second promotional video produced by off-shoot Animation Do appeared on television and online. Social media was ablaze […]
By Andrew Osmond. “I want to see more relaxed animation coming from Japan,” Ping Pong director Masaaki Yuasa told twitch.com. “Animation where everything is not so perfectly drawn. The strict way it looks now, it sometimes seems like working on anime is more pain than pleasure! I prefer to have joy in making animation.” Ping […]